Friday, 2 August 2013

How To Rank Higher On Google

By Marcus Ryan


One of the most important steps before optimizing a website for search engines is doing your keyword research properly for the particular search keywords you want to rank for. Do extensive keyword research on exact matches for keyword phrases you are looking to get traffic from, and insert those keywords into your website's content to rank high on search engines. This article will give you a good breakdown on search engine algorithms and concepts which can help you optimize your site.

The content of your article is an important piece of the puzzle, too little content can affect your rankings. It's always recommended you have at least 500-1,000 words of content on your homepage and that it includes your targeted or main keyword at least 2-3 times. This will help you get your onsite optimization on track and will help you get your site indexed by the search engines much faster.

Make sure you select relevant keywords to use in your anchor text when posting an internal link. Just typing "click here" followed by linking to that term, will not help your search rankings. Utilizing the correct keywords in your anchor text will not go unnoticed by those search engine spiders.

Now in case you also have a blog on your website we recommend you follow the same optimization guidelines for each individual post. For example adding the targeted keyword in your post's URL, adding and optimizing meta tags, tittles and keywords just to mentioned a few.

You probably know that being ranked by the search engines have many benefits, first page listings on Google for high traffic keywords can be very profitable and put you light years ahead of your competitors. We hope this article was helpful and you learned a few new tricks to help you with your search engine optimization efforts.




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