Friday, 9 August 2013

How To Optimize Success Through Efficient Site Operations

By Jack Houman


Your latest news information site is up and running, it looks great, but where are all the customers? You need to go out and get them by using a marketing strategy, such as SEO. People need to learn about your site, become curious and then they'll check it out. The following information contains some great marketing techniques that you'll want to try out.

There are tools on the web out there that don't require developer skills to create a site. Wix latest news information site is a great example of how you can make a functioning ecommerce site with no development skills whatsoever.

Make sure to backlink to the other pages in your site within your various pages. All of the major latest news information site pages should be easy to find from any other page. Links in the header and footer areas are common practice and will help your visitors navigate quickly and easily.

Informational graphics - also called infographics - are highly entertaining and effective ways of transmitting information to your visitors. They feature plenty of text (usually an arrangement of facts) but are also indexed by Google Images. They're also popular to share on social networks like Facebook. Make sure a link to your latest news information site is on the infographic somewhere!

Instead of creating a link with the description 'Click here', it would be much better to describe where the link leads to in the link text itself. Search engines prefer longer link texts in place of the 'Click here' type. A visitor should be allowed to feel a sense of direction while navigating through back links.

Try to avoid using Flash on your latest news information site. Flash does more harm than good as it slows your webpages down. Most visitors will not be patient enough to wait for the page to load. Additionally, Apple products such as iPads and iPhones don't support flash, so you will love a huge market.

Offer free samples in exchange for feedback. You can use different promotional products like t-shirts, mugs, stickers, pens or other things. Target on games for kids, make up stuff for females and wallets or pens for men.

Whenever you receive queries or help requests in your email, make sure you add them to your Help and FAQ page too. This is the best way to build up those sections without thinking much about on them. Normally visitors will have similar queries and they will get the answers immediately.

For superb visual appeal on your latest news information site, look for free images. There are a number of these sites available on the web in the public domain as well as "copyright free" images and Creative Commons. Images provide a valuable service to your content and help you to tell your story.




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