Thursday, 6 July 2017

WWE & 3 Lessons Long Island Advertising Agencies Should Take Away

By Rob Sutter

World Wrestling Entertainment has been around for decades, but it's not like it has stayed in one place forever. As a matter of fact, it has been able to grow with the times, especially in the realm of social media. For WWE, social media activity is huge, as it allows them to stay in touch with their worldwide audience. As a matter of fact, here are 3 things that Long Island advertising agencies can learn from this pro wrestling mogul.

First and foremost, WWE isn't shy about sharing content on social media. As a matter of fact, if you like their page on Facebook, you'll find yourself met with continuous posts that may pique your interest. Everything from news articles to videos are showcased, meaning that you're not exactly short on content to digest. Media such as this matters, but there's far more that companies such as fishbat can learn from WWE.

Another lesson to be learned from WWE is that there are various avenues for showcasing content. While social media goes a long way, streaming services like the WWE Network have proven useful as well. As a matter of fact, the aforementioned service has a few million subscribers that enjoy the weekly and regular programming it offers. When it comes to digital media, covering all of your bases is a must.

What about the ways that WWE constantly freshens up its creative scene? Even though some storylines play out slower than others, they're always moving forward, which means that the overall product becomes more interesting. The best Long Island advertising agencies don't stay still for too long. As a matter of fact, they can benefit from pivoting when need be. Simply put, the more momentum there is, the more interest that builds over time.

As you can see, there are quite a few lessons that Long Island advertising agencies can take away from WWE's track record. Marketing and business in general have shifted in such a way that there's a considerable focus on digital media. It's a focus that doesn't seem to be waning, either. If anything, with the popularity of social media, more businesses are going to want to use social media and other tools more often. By doing so, they'll stand a lesser chance of getting lost in the shuffle.

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