Thursday, 20 July 2017

Increasing Domain Authority With Long Island SEO Services

By Rob Sutter


If you don't know what the term "domain authority" is, your local Long Island SEO company can shed light on the matter. Essentially, it's the likelihood of a site ranking for certain terms, not only on Google but any search engine you can think of. With this in mind, you may be curious to know how you can boost your website's domain authority for better rankings. The following information should provide insight into the matter.

One of the ways to increase your site's domain authority is by ensuring that it's mobile-friendly. Anyone that works in Long Island SEO will agree, seeing as how web design is taking more of a priority in this respect. If your site doesn't translate as well to smartphones as it does to computers, its authority is going to take a serious hit. Fortunately, this is where the services of companies like fishbat can come into play.

Another way to increase domain authority is by ensuring that all website links are functional. Whether it's due to a layout change or some other factor entirely, it's possible that broken links exist on your site. If there are too many of these links, a site's authority is likely to fall. Fortunately, you can avoid this potential circumstance by checking them, making sure that they direct people to the right locations. This seemingly small effort can make a huge difference.

Lastly, create content that your site will be able to host. In order to bring your domain authority to a higher level, you must curate content that can house a number of hyperlinks. Everything from press release-style posts to informative infographics will go a long way in building your rankings over the course of time. The more consistent you are with content creation, the quicker your domain authority will build.

SEO is interesting in the sense that there are numerous variables to account for. Needless to say, domain authority plays a major role in how likely a site is to rank. There are quite a few ways that it can be increased, but you should know that these are just a few methods to take into account. By taking the time to learn more about domain authority, perhaps you'll find yourself ranking for certain keywords sooner than expected.




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