To say that Long Island SEO services are expansive would be an understatement, especially when you consider the numerous platforms used to access the Internet. As of late, there has been a growing emphasis on mobile devices like smartphones. In fact, some have argued that these matter more than desktop computers these days. Which platform has more value when ranking for search engine results? Here are a few key points to make note of.
For about a year or so now, search engines have been placing more emphasis on websites that are mobile-friendly. What this means, according to companies like fishbat, is that they should be just as easy to access on smartphones and tablets as they are on desktop computers. Responsive web design has become more important than ever before. It should come as no surprise, then, that a Long Island SEO specialist would offer this service.
It could also be argued that mobile devices are more convenient than the computers we use at school, work, or home. You don't have to worry about being disconnected from the world, as all it takes is opening the browser on your phone to see what the Internet has to offer. It wouldn't be far-fetched for someone to set their laptop aside after a long day, only to use their phone for research and buying purposes. If you think that this negates the need for desktop platforms, though, you'd be wrong.
Even if mobile seems to take up more time from an online standpoint, desktop still matters for many reasons. For instance, when looking at your target audience, it's entirely possible that the vast majority of them use mobile devices to research products before going onto their personal computers to make purchases. This might be the result of security that most computers are known for today. Regardless, it's clear that desktop is still a major part of the SEO picture.
While we are on the subject of desktop versus mobile platforms, let's look at bounce rate. For the uninitiated, this is an indicator of how many people visit a site, only to click away after a short time. Whereas mobile users tend to leave sites as soon as they arrive, desktop users seem to be more drawn in. As a result, the latter will yield a more positive statistic to report on. Bounce rate plays an important role in SEO, so keep this in mind for the future.
For about a year or so now, search engines have been placing more emphasis on websites that are mobile-friendly. What this means, according to companies like fishbat, is that they should be just as easy to access on smartphones and tablets as they are on desktop computers. Responsive web design has become more important than ever before. It should come as no surprise, then, that a Long Island SEO specialist would offer this service.
It could also be argued that mobile devices are more convenient than the computers we use at school, work, or home. You don't have to worry about being disconnected from the world, as all it takes is opening the browser on your phone to see what the Internet has to offer. It wouldn't be far-fetched for someone to set their laptop aside after a long day, only to use their phone for research and buying purposes. If you think that this negates the need for desktop platforms, though, you'd be wrong.
Even if mobile seems to take up more time from an online standpoint, desktop still matters for many reasons. For instance, when looking at your target audience, it's entirely possible that the vast majority of them use mobile devices to research products before going onto their personal computers to make purchases. This might be the result of security that most computers are known for today. Regardless, it's clear that desktop is still a major part of the SEO picture.
While we are on the subject of desktop versus mobile platforms, let's look at bounce rate. For the uninitiated, this is an indicator of how many people visit a site, only to click away after a short time. Whereas mobile users tend to leave sites as soon as they arrive, desktop users seem to be more drawn in. As a result, the latter will yield a more positive statistic to report on. Bounce rate plays an important role in SEO, so keep this in mind for the future.
No comments:
Post a Comment