Sunday, 2 April 2017

Why Website Design Companies Should Focus On Cinemagraphs

By Arthur Williams

There have been a number of developments that website design companies observed in recent years. One of the most visually striking are simply known as cinemagraphs, which are essentially still images with moving elements. If you've been on any website as of late, you have probably seen a cinemagraph without even knowing it. For those that would like to know why these have been focused on so much, here is some information related to them.

Cinemagraphs, for those not in the know, are essentially still images that have some areas that are in motion. For example, a picture of a snow mountain might have the animation of light snowfall behind it. A cinemagraph isn't exactly the same as a GIF, as the former is clearer by comparison and more appropriate for web design efforts. As you can probably imagine, this is one of the many elements that defines the creation of modern websites.

One of the most important things to know about cinemagraphs is that they benefit some brands more than others. This is largely due to the products that said brands offer; simply put, some aren't built for cinemagraphs as well as others. Nonetheless, these have proven to be useful for products like clothing, food, and even electronics. Provided your images are made well, you'll be able to use them to boost your brand in the public eye.

Perhaps the most important benefit of cinemagraphs, according to companies like Lounge Lizard, is that they leave lasting impressions. Keep in mind that there aren't many websites that use these images, which means that the ones that do will stand out. Wouldn't it make sense to continually visit the sites that leave positive impressions on you? This is one of the most important goals that website design companies strive for.

With the popularity of GIFs online, it's no surprise that more web designers would want to focus on moving images. Cinemagraphs are nothing short of unique from a visual standpoint, but many people tend to overlook just how beneficial they are. Not only will they showcase products and brands in positive ways, but they'll leave impressions that won't fade anytime soon. Start building your own cinemagraphs so that you can eventually push your website to the next level.

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