Tuesday, 18 March 2014

Wrestling: Where Does A Long Island Social Media Agency Come In?

By Robert Sutter


I am of the opinion that professional wrestling is able to incorporate some elements better than others. For example, these shows have to understand that narrative makes up a great amount of the content that is seen on a weekly basis. Yes, the matches themselves are where the proverbial magic happens but without any sense of motivation for these competitors, what is it all for? Networking seems to be a tad shaky for WWE and a Long Island social media agency may have to come into effect.

Keep in mind that a Long Island social media agency has a tremendous amount of experience when it comes to working with various parties in the past. Firms like fishbat, Inc., for example, have worked with every kind of clients from olive oil to vintage bicycles. When you consider these points, surely a professional wrestling company isn't exactly something that can be considered out of the ordinary. In fact, the company in question may need the most help in helping users engage socially and in the right ways.

I have started to see a greater level of social media usage in wrestling during the past few years, which is something for a Long Island social media agency. This isn't anything that is necessarily new, especially when it comes to the usage of hashtags that has come about time and time again. WWE, not long after, began to incorporate them and I think that there is a sense of appeal seeing a tweet appears across the bottom of the screen. The concern that I have, though, has to do with live and taped shows.

Yes, when you are talking about RAW or any pay-per-view event, it is clear that the events of those shows are going to occur in real time. However, SmackDown is seen as the "B-show" of WWE, one of the reasons being that it is filmed on Tuesday and airs on Friday that same week. When tweets appear on the show, you know that the commentators are not exactly going to address them specifically. After all, the content has already been created and we can't go back in time to change it.

WWE and social media have gone hand in hand but I do not know if this is necessarily for the best. When there is a constant stream of hashtag mentions on television when commentators should be more focused on the actual matches, there is a clear problem. The same can be said about the ridiculous amount of attention that goes into downloading the simple WWE App. The company may feel as though they have a finger on the pulse on what's trending but I don't know if this is exactly the case.




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