Sunday, 20 October 2013

Some Ways That Click Tracking Makes You More Money

By Glenda Baronya


Internet marketing is certainly getting to be a little bit crowded. Each and every day, hundreds (and even thousands) of people are pouring online trying to tap into the gold mine that is Internet marketing - not unlike the old school gold rushes that happened all over America in the middle of the 1800s. This means that competition is fierce, and unless you have the tools and technologies you need to compete in the most competitive business environment in human history you're going to lose money (money that should have been yours) to someone who is.

Luckily, with tools like Click.org, this shouldn't be a problem in any way, shape, or form - but here are just a handful of the essentials you'll want to pay close attention to. Understand where the majority of your "profitable" traffic is coming from. There's a major difference between understanding where the majority of your traffic is coming from, and where the majority of your PROFITABLE traffic is coming from. Pushing hundreds of thousands of people to a web site and only converting a small fraction of them is less beneficial to your business than pushing just a few hundred people to your web site and converting the overwhelming majority of them. This is something that your analytics will tell you right off the bat, giving you inside information about where to focus the majority of your efforts when it comes to traffic generation.

While there are all kinds of different "tactics du jour") out there in regards to online marketing, split testing is the undisputed "King of the Ring. Smart and savvy business owners have learned that their specific and personal opinions about marketing pieces, advertising pieces, and other tools and tactics designed to sell products and services have almost no bearing whatsoever on what becomes profitable.

Without proper split testing capabilities - of your the different landing pages, headlines, email promotions, and other marketing tactics - you'll never know if you're leaving money on the table. Split test absolutely everything - yes, absolutely everything - with the help of tools like Click.org.

Produce instant and advanced custom reports that can help to optimize other areas of your business. Engage new users in your business, marketing, and communications by finding which social media outlets are most responsive to your current communications. Understand where you are wasting marketing money, where you are under spending marketing money, and how to eliminate any extra waste entirely. Reward traffic sources, employees, or affiliates and joint venture partners that are pushing valuable content to your sales and marketing funnels. Test brand-new marketing and advertising strategies without breaking the bank before making major investments in those avenues. Split test any marketing campaign or idea you have and gain instant and advanced analytics and reporting at the moment that you "go live."

The other four ways that Click.org completely elevates your Internet marketing capability is by providing 100% real-time analytics for up-to-date statistics, the ability to create custom branded domains (even without web hosting), mobile browser detection to push your visitors to a mobile ready site in an instant, and advanced custom reporting technologies that give you insight into every aspect of your online business. If you're serious about maximizing your potential in the Internet marketing world, look to Click.org - and invest in it as soon as possible.




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