If you have been a long while customer of analytics software like Clicky, Google Analytics, or perhaps Piwik you probably observed a rise in undefined keywords. For anyone who is a new comer to the statistics world, maybe you think the programs do not appropriately track keywords.
I had just finished a crucial remodel of a web site. All of a sudden, I began seeing keyword not defined in my Piwik reports. At the time I was not using Google analytics, however I decided I would set it up assuming that my redesign shattered my software program. Once I got Google Analytics establish I saw a whole lot of my visitors originated from "not provided" keyword phrases. Thus the great news was that I had not destroyed my website. But why couldn't I see those keywords and phrases?
About a year ago, Google implemented a new level of security for users of their search engine. This Secure Sockets Layer (SSL) of protection keeps the user's search information private. This is great to protect your personal information. Not so great for the webmasters on the other end receiving undefined keywords.
SSL queries are automatically activated whenever users are logged into their Google accounts (which includes being logged into Gmail.) Secure queries are turned on by default on a lot of web browsers, including Safari on iPhone. I just tested from my Chrome web browser along with Safari on OS X, while not logged onto Google and searches were secure by default. As you can see, this is triggering a growing number of web searches to show up as undefined keyword issues.
I check out the Visitors in Real Time view on Piwik and check out my user's entrance pages. While it still makes use of the undefined keyword, I can observe what page website visitors came into. In the event that the keyword they utilized ranks well on Google it also gives you it's rank number. While this is not the perfect remedy, you will at least get an idea of what individuals may have searched for to land on specific pages of your site.
I had just finished a crucial remodel of a web site. All of a sudden, I began seeing keyword not defined in my Piwik reports. At the time I was not using Google analytics, however I decided I would set it up assuming that my redesign shattered my software program. Once I got Google Analytics establish I saw a whole lot of my visitors originated from "not provided" keyword phrases. Thus the great news was that I had not destroyed my website. But why couldn't I see those keywords and phrases?
About a year ago, Google implemented a new level of security for users of their search engine. This Secure Sockets Layer (SSL) of protection keeps the user's search information private. This is great to protect your personal information. Not so great for the webmasters on the other end receiving undefined keywords.
SSL queries are automatically activated whenever users are logged into their Google accounts (which includes being logged into Gmail.) Secure queries are turned on by default on a lot of web browsers, including Safari on iPhone. I just tested from my Chrome web browser along with Safari on OS X, while not logged onto Google and searches were secure by default. As you can see, this is triggering a growing number of web searches to show up as undefined keyword issues.
I check out the Visitors in Real Time view on Piwik and check out my user's entrance pages. While it still makes use of the undefined keyword, I can observe what page website visitors came into. In the event that the keyword they utilized ranks well on Google it also gives you it's rank number. While this is not the perfect remedy, you will at least get an idea of what individuals may have searched for to land on specific pages of your site.
About the Author:
Cindy Rodriguez is the owner of StylishInk.com, a graphic & web design company. Her site features a blog with tips for small internet business owners who are just starting out.
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