Thursday 20 June 2019

7 Things Your Social Media Professor Should Tell You

By Harold Gibson


As a student, you expect to receive the best mentoring from your tutors. You expect them to teach you everything you need to know to become the professional you always wanted to become. Since journalism is a rapidly changing industry, many lecturers fall short of delivering excellent academic guidance just because they fail to keep up with this ever-changing industry. However, there are lecturers who are good at their work, and they will always be on the lookout for new changes that need. Below are some of the things you could learn from your social media professor to prepare you for work after graduation.

The ever-changing market requires lecturers to stay flexible and ever update the syllabus to accommodate the dynamics of the online market. Nurturing young people into becoming competent professionals require mentors to adopt up-to-date methods and be well conversant with the requirements of the new market. They can then use this information to guide and prepare their students for work after graduation.

A good lecturer will help you understand the importance of having a bachelor's degree in this area. Besides the common benefit of giving you an upper hand in the job market, having a relevant degree in this field will give you a firmer foundation as a young professional. Through active guidance from your lecturer, you can understand the importance of acquiring a degree to your success in the industry.

The lecturer should make you comprehend the importance of taking risks as a professional. As a journalist, taking risks makes you distinguishable, which is necessary for your presence in the industry. One of the areas that your mentor can be of great help in includes telling you the kind of risks to take and, in some cases, how to handle social media feedback.

You need mentorship in emotional intelligence to stay afloat in the digital world. The more prominent you are online, the more exposed you will be to online and even physical attacks. Hence, while things have gone online, social media journalism or marketing brings with it security risks.

They can help you incorporate elements of traditional journalism into your social media profession. While things have changed a lot, not everything from the past has been lost. Some of the old skills are quite still useful in the digital space. Hence, your professor should help you learn what necessary skills you should borrow.

They should give you tips on how to build a strong online presence if possible. Depending on the type of relationship you have with your lecturer, they can always help you build a strong online presence because that too is important for your success in this industry. Future employers want to see that you have a strong online following.

You also need to equip yourself with skills in the software development cycle. This will help you understand more how the digital marketing tools work. Likewise, this would make you a better online professional since it will equip you with skills that complement the main area of expertise. In the long run, this is what will help stand out and put you in a better position to succeed in your area of work.




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