Wednesday 27 March 2019

The Do's And Don'ts Of Reddit Video For Long Island Advertising Success

By Arthur Williams


It was recently announced, in their 2010 Year in Review report, that Reddit videos receive 1.4 billion views per month. To say that this is a tremendous statistic would be an understatement, as it indicates a shift toward this type of content on the aforementioned social channel. If you're a business owner, you may be looking to invest in this type of content as well. To go about this, in the right way, here are some Long Island advertising do's and don'ts to consider.

One of the biggest "do's" of video content on Reddit, according to companies like fishbat, is to keep them as short as possible. On social media, there seems to be a preference toward "snack-sized" video content, whether it's designed to entertain, inform, or what have you. Instead of having your content go several minutes, keep them only several seconds long. This will make every video easier to consume, increasing its performance in the process.

Once you have the appropriate length for Reddit videos down, ensure that the subject matter is on topic. If a video fails to stick to a particular topic, regardless of the industry being discussed, anyone viewing it may lose interest. After all, they're not receiving the value that they expect. As long as you keep your content on the right track, it will perform, potentially attracting more leads from Reddit in the process.

With these "do's" in mind, let's discuss a few "don'ts," including blatant advertising. Let's say that you randomly create a thread on a subreddit, talking about your product or service. More likely than not, your thread will either be downvoted or outright removed. The reason for this is that Reddit users, on average, don't like being promoted to. Your video content should be creative, able to showcase your offerings in unique ways.

A lack of genuineness can hurt your Reddit video content, too. There seems to be a shift in the mentality that adults have when it comes to companies they do business with. More often than not, they will gravitate toward establishments that help others or are involved in their communities. This goes back to the aforementioned idea of genuineness, which should be featured in the content that you post on social media, Reddit included.




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