Friday 11 September 2015

Ring Of Honor & How A Long Island Advertising Agency Can Help

By Jason McDonald


In June, Ring of Honor struck a deal with Destination America to air its programming on that very channel. This was a big move for the popular pro wrestling company, as it was now able to reach more households than it was in the past. With that said, marketing can always play a larger role, which is why I feel like a Long Island advertising agency or equivalent would be able to help. With that said, here are a few details to help get you started.

For those who do not know, Ring of Honor was originally founded in 2002, serving as a platform for older fans of professional wrestling to become invested in. As a matter of fact, many of the stars who came through ROH went on to have successful careers in larger promotions, which speaks volumes about the capabilities of the former. Eventually, companies must grow, which has been the case for ROH. The move to Destination America, as mentioned earlier, was a tremendous step.

Keep in mind that, before this move, Ring of Honor was primarily syndicated through the Sinclair Broadcast Group. While this is okay, it's important to note that not everyone at home has access to these channels, meaning that it's something of a challenge for fans to get their hands on full shows. By comparison, Destination America is available in numerous shows, which proved to be a solid step forward. However, I believe that even more progress can be made on the marketing front.

It's for this reason that I would like to draw attention to the potential that a Long Island advertising agency will be able to boast. The reason for this is that not only can the agency in question influence social media channels, for the better, but website design as well. When elements like these are set at high levels of quality, in terms of pro wrestling, television ratings stand the chance of improving. This is the ultimate goal, as illustrated by firms like fishbat.

Regardless of where Ring of Honor goes from here, it's easy to see that it will maintain an audience all the same. Since its creation in 2002, it has slowly carved out a niche for itself, as a promotion that's tailored to an older group of fans. While other companies may focus on including other groups, ROH took a more mature route, and it was for the better. Not only has marketing played into it, but the talent involved and the passion they possess have done wonders and will continue to do so.




About the Author:



No comments:

Post a Comment